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Earnings Deep Dive | Ruoyuchen FY2021 — Rev ¥1.29B (+13%), Own Brands Emerging

Unique Research · Insight / Earnings · June 8, 2022 · Full rewrite — not a stub

SZSE:003010 FY2021 (filed Apr 22’22): rev ¥1.288B (+13.4%), GM 31.6%, attributable NI ¥29.2M (down vs ’17–’20 ¥58–89M as own brands incubate). Segments: online agency ops ¥802M (+24%, 42% GM) / channel distribution / brand planning ¥88M (+11%). Beauty & personal care 46% of rev (¥552M). Overseas rev ¥314M ’21 (vs ¥210M ’19 / ¥289M ’20; >20% mix). New logos: Pulse, Junlebao, Danone, Costa, Solid Gold, k9natural… Charts in CN images — attach on ingest.

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Editorial English edition by Unique Research, published on UniqueCapital on June 8, 2022. This translation is based on an earlier Chinese article; the Chinese source is credited separately and is not treated as a line-by-line mirror.

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