---
title: "Industry Report | H1 2022 China MarTech — ¥8.54B Raised (−37% YoY)"
author: "Unique Research"
sourcePublication: "Unique Research (FFCAP English library)"
originalPublishedAt: "2022-07-28T14:17:42+08:00"
canonical: "https://ffcap.cn/en/research/20220728a051ux00"
source: "https://ffcap.cn/en/research/20220728a051ux00"
language: "en"
cnSourceUrl: "https://view.inews.qq.com/a/20220728A051UX00"
---

# Industry Report | H1 2022 China MarTech — ¥8.54B Raised (−37% YoY)

_Unique Research · Insight / Half-Year · July 28, 2022 · Full rewrite — not a stub_

H1’22 China MarTech half-year. **76** listed peers, mkt cap ¥328.635B; H1 avg −26% (Hushi Media +22%). Four new listings: Tianrun Cloud, Xuanwu Cloud, Limeng Tech, Runge Interactive. Primary: financing **¥8.54B** (−37% YoY H1’21) across 80 deals; B+ rounds 42.5% of value; Sales Cloud 29.9% / Marketing Cloud 27.5% / Analytics Cloud 22.5%. Monthly peak Feb ¥2.19B (29.5% of H1); Q2 ¥2.78B (−40% QoQ). Avg ticket ¥93M (vs ¥99M H2’21). Tiger Global 4 deals / ¥1.78B top LP; SoftBank Vision, IDG, Sequoia China, Hillhouse also active. Digital economy ¥39.2T ’20 (38.6% GDP). Charts + deal lists in CN images — attach on ingest.

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Editorial English edition published on UniqueCapital: https://ffcap.cn/en/research/20220728a051ux00
On-site reading page: https://ffcap.cn/en/research/20220728a051ux00
