Unique Research · Company / Funding · August 12, 2022
On Aug 9, 2022, omnichannel intelligent marketing platform Youyi Tech (悠易科技) (founded 2007; controller Zhou Wenbiao 97.5%) closed a $20M Series D+ from Samsung Ventures, TPG New Journey, and Zhejiang Silk Road Industrial Fund. Stack: YOYI DataBank (CDP), YOYI HUB (MA), YOYI OneDesk (smart ads) — “three clouds” (ad/data/marketing). Simultaneously acquired low-code CDP LinkFlow (2017) to close public+private domain loop. AI models: CTR/CVR, bidding, personalization. 6 rounds total. Strategy: horizontal cover growth-stage clients; vertical CDP upsell.
— END —