---
title: "Didagou Raises Multi-Ten-Million RMB Pre-A from OXYZ Seafirst for TikTok Ecommerce Data"
author: "Unique Research"
sourcePublication: "Unique Research (FFCAP English library)"
originalPublishedAt: "2023-05-11T17:43:49+08:00"
canonical: "https://ffcap.cn/en/research/20230511a07tab00"
source: "https://ffcap.cn/en/research/20230511a07tab00"
language: "en"
cnSourceUrl: "https://view.inews.qq.com/a/20230511A07TAB00"
---

# Didagou Raises Multi-Ten-Million RMB Pre-A from OXYZ Seafirst for TikTok Ecommerce Data

_Unique Research · Company / funding · May 11, 2023_

On **Apr 20, 2023**, TikTok (overseas Douyin) ecommerce service **Didagou** (Xiamen Time Dominion Tech) raised a multi-ten-million RMB **Pre-A** from **OXYZ Seafirst Capital**. Proceeds: systematize SEA managed ops + platform build.

Context: TikTok ecommerce shifting — (1) cross-border toward “full custody” (merchant supply; platform traffic/ops); (2) TikTok Shop US open within year; BR/ES/IT/AU/NZ/FR/MENA timing unclear. Founded early **2020** — third-party TK data (social product-pick content, Shop sales, Ads). PH managed ops for beauty/personal-care (e.g. Metoo → multi-million RMB monthly GMV). ~40 staff half data / half ops; monthly revenue multi-million RMB, ~70% from ops.

**~100k** registered users: >50% EU/US Amazon sellers; >30% SEA cross-border; >10% DTC; thousands paid members/community. Founder **Victor Yang**: deepen TikTok data + overseas push; 1–2yr SEA six-country full managed coverage. TikTok ecommerce early vs Douyin. Differentiator vs peers: Shop closed-loop data _plus_ non-transactional creator UGC for social selection; early entry + traffic lead. Data = public; high-velocity shops prioritized via dynamic compute. Sales mix ~60% short video / 40% live; high-margin SKUs (3C, beauty) fit. Challenges: burst GMV stress on fulfillment/cash; localization barrier — overseas warehouses, creators, MCNs help.

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Editorial English edition published on UniqueCapital: https://ffcap.cn/en/research/20230511a07tab00
On-site reading page: https://ffcap.cn/en/research/20230511a07tab00