---
title: "Wanxiang Tech Raises Multi-Ten-Million RMB A2 Led by Porsche for Virtual-Idol AIGC"
author: "Unique Research"
sourcePublication: "Unique Research (FFCAP English library)"
originalPublishedAt: "2023-05-11T17:43:49+08:00"
canonical: "https://ffcap.cn/en/research/20230511a07tbl00"
source: "https://ffcap.cn/en/research/20230511a07tbl00"
language: "en"
cnSourceUrl: "https://view.inews.qq.com/a/20230511A07TBL00"
---

# Wanxiang Tech Raises Multi-Ten-Million RMB A2 Led by Porsche for Virtual-Idol AIGC

_Unique Research · Company / funding · May 11, 2023_

On **Apr 25, 2023**, Hangzhou virtual-idol full-stack provider **Wanxiang Tech** (万像科技) closed a multi-ten-million RMB **A2** led by existing shareholder **Porsche**, with several strategic investors joining. Proceeds: AIGC product + tech R&D.

Founded **2019**, Wanxiang builds AIGC interactive products for vertical end-users and commercializes virtual content. Brand partners include Porsche and OPPO. Founder **Xia Bing**: not everyone can be a virtual idol — but everyone can be a virtual livestreamer; that is the fastest path to monetization and consumer contact. Verticals: beauty, FMCG, food, apparel. Working with MCNs to build a virtual-streamer library by niche content.

**Ecommerce livestream entry:** Mar 22, 2020, virtual idol **Mika** (Wanxiang Culture × Shouxin Haowu) debuted on Taobao Live — 300k viewers within 3 minutes of the 11:00 slot; off-peak 18:00 encore >1.07M concurrent; flash-sale SKUs sold out in 10 seconds. Fast cashflow thesis for a startup.

**B2B tech:** iQIYI, Bilibili, Alibaba, NetEase, Tencent, Huya, Siba Media. For iQIYI’s _Youth With You 2_, Wanxiang delivered full-case support for all-round virtual idol **Rainbow** — including remote real-time motion-capture + remote review tech during COVID lockdown logistics.

Every Wanxiang character is real-person real-time driven — expression, motion, emotion, speech — for live content and social interaction. **Six rounds** since founding. Differentiator vs pure tech-fee peers: deep IP incubation → shares mid/long-tail monetization with partners. Xia: long value chain; Wanxiang aims at tech productization → fast idol/streamer landing + commercial return. Audience growth still lags virtual-person output; Luo Tianyi remains the mass-market king.

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Editorial English edition published on UniqueCapital: https://ffcap.cn/en/research/20230511a07tbl00
On-site reading page: https://ffcap.cn/en/research/20230511a07tbl00