Unique Research · Insight / event recap · June 2, 2023 · KEEP event framing as insight per inventory
Unique Capital × Brand Partner hosted the 2023 AIGC × Brand Applications Summit at Shanghai Digital Advertising Park — first closed-door focused on AIGC for brand & marketing growth. ~1,000 online/offline attendees; experts, investors, brands, vendors.
Keynotes
Wu Wei (Delta), Unique Capital co-founder: traffic wars → content+tech wars; AI as commercial value depression. Unique Awards with Brand Partner prioritize tech/AI embedding (algo/model breakthroughs).
Lin Laini, Huayuan Digital Human commercialization VP: cognitive intelligence; 2D real capture → 3D stylized digital humans with emotion understanding/expression. Content-IP digital humans (Luo Tianyi, Liu Yexi) need continuous content ops — brand fit e.g. Florasis × Liu Yexi oriental tone. Functional digital employees/CS/avatars: “not replace humans — restore work to originality; leave repetitive drain to AI.”
You Jiqing, AWS startup AI solutions architect: AIGC core = create + foundation models → industry/scene fine-tunes; AWS stack from GPU → ML platform → deploy/train/tune.
Li Guo, FANCY TECH: datasets as fork points / unicorn opportunities; video path = modular models + aggregator (not one-click) for enterprise accuracy — AGI as next world; design products AI-friendly.
Roundtables
Brand scenes (host Li Jun / Shanghai Science Daily): Zhichi’s Zhu Zhaoqing — ops cost/efficiency + resolution lifts activate back-funnel growth; Blue Universe Wang Yunlin — BlueFocus All-in AI Mar–Apr; SiliconTrue Huang Lu — three watches: data security/sensitivity, IP ownership, ethics of AI content.
Investing AI 2.0 (host Wang Chaochao, Unique Capital): GSR’s He Pei — B2B needs precise deep data not generic; multilingual challenge. CMC Xu Chen — multimodal human-like AI; fix concept misconceptions. BAI Wang Tianfan — valuations too rich; no endless burn; scarce capital → selective app bets; luck matters. Microwisdom Ni Tianyang on panel. Consensus: keep valuations grounded.
Demo day — 10 projects
100+ investors on site (GSR, BAI, CMC, Cheering, Qiguang, Zhonglin, Matrix, GSR Jiang, Chenhua, Dewu, Comparable, Mobo…). Pitching: MagicVoice (ChatGPT Q&A bot), FOSHO (go-global intelligent distribution), Yunxiang Wisdom, Jingmai (AI cross-border ecommerce SaaS), Wanyou Yinli (AI trend creative gen), Youlianyun (finance AIGC), Attribuly (AIGC 2.0 global ecommerce data), Kaoshixing (talent AI exam), Moxiang Big Data (finance vertical LM), WinGo AI (global finance unstructured AI data/content).
Event KEEP. About Unique Capital / Brand Partner blurbs in CN. Author from event desk.
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