---
title: "AI Will Power Brand–Consumer Content Co-Creation and Personalized Connection"
author: "Unique Research"
sourcePublication: "Unique Research (FFCAP English library)"
originalPublishedAt: "2023-09-20T18:15:00+08:00"
canonical: "https://ffcap.cn/en/research/20230920a07xeb00"
source: "https://ffcap.cn/en/research/20230920a07xeb00"
language: "en"
cnSourceUrl: "https://view.inews.qq.com/a/20230920A07XEB00"
---

# AI Will Power Brand–Consumer Content Co-Creation and Personalized Connection

_Unique Research · Insight / AIGC Open Day · September 20, 2023 · Theme: AI + commercial content · Guests: Kuaizi, Infimind, Chaohui AI_

Social and e-commerce content is video-first; quality and personalization decide commercial outcomes. AI drives generation, guidance, and efficiency—fusing content with business value.

## Companies

-   **Kuaizi (筷子科技)** — intelligent creative SaaS for the content commerce stack: element-deconstruction methodology + AI/cloud/creative big data; production, ops optimization, tag insight, collaboration—serving brands, internet cos, content agencies.
-   **Infimind (极睿科技)** (2017) — AIGC full-chain for e-commerce: shoot → layout → livestream clips → product short video; “good content → good GMV.” Tsinghua CS AI lab founders; advisors Tsinghua/RUC/MIT/Stanford/NUS; billion-RMB B from Sequoia, GSR, Turing, Moliang, Shunwei.
-   **Chaohui AI (超会AI)** — AI content tools for marketers + enterprise private datasets; “find customers / serve customers.” Two months: 50k users, 3,000+ paid, 200+ team customers.

## Themes

**Content ↔ commerce:** platforms need diversified, personalized content; AI lowers production cost while raising relevance.

**True customer need:** not more assets for their own sake—measurable funnel lift (attention → trust → conversion).

**AI in commercial practice:** smart production + ops feedback loops + private data for brand voice consistency at scale.

_8 CN images; attach on ingest._

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Editorial English edition published on UniqueCapital: https://ffcap.cn/en/research/20230920a07xeb00
On-site reading page: https://ffcap.cn/en/research/20230920a07xeb00