Unique Research · Company / Funding · November 8, 2022
On Nov 8, 2022, CEM firm Zhuosi (卓思) closed its first strategic round exclusively from Zhangjiakou Financial Holdings (municipal comprehensive state FH); amount undisclosed. CEO Xu Xuhui: proceeds for core tech, product R&D, vertical expansion, GTM. Investor Dong Xiaojie: financial + strategic — will open auto/finance/NEV/big-data resources and sister cos (Xingfu Jinke, Weizhi Tech).
Founded 2010; consumer insight + cognitive AI for omnichannel VoC, PaaS experience digitization, design→ops full stack — auto, finance, real estate, retail, ecom, O2O. OCEM VoC + NICE experience platforms on NLP/cognitive graphs; Tandian Bao DSaaS app. Barrier = vertical knowledge-graph NLP + industry Know-How (not keywords alone). >100M experience records analyzed; >3,000 CEM projects; >11,000 experience improvements/yr. 90%+ Fortune 500 (BMW, Mercedes, Bayer, Poly…); ~400 staff across Beijing/Shanghai/Guangzhou/Shijiazhuang/Wuhan/Jinan + Munich/Boston. China CEM market cited toward ¥500B in 5 years. Context: Qualtrics $8B SAP deal; 6 overseas CEM IPOs incl. ~$20B Qualtrics. Zhuosi = PaaS + custom consulting for KAs.
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