Unique Research · China traffic color · March 15, 2024
Unique Research’s February China-domestic AI product read:
- Ernie Bot (文心一言) — 10.01M visits (#1) despite −33.22% MoM; still the clearest personal chat / assistant draw
- Moonshot (月之暗面 / Kimi) — 2.97M visits, +105.80% MoM — the month’s dark horse in the same niche
- Unique visitors: Ernie 2.85M #1; Moonshot 890k UV with the same +105.80% visit MoM — rapid user-base expansion
- Per-session depth: MasterGo AI 13.72 minutes — design tools invite longer, more exploratory sessions
- Mobile-page share leader: Huiying Zimu (绘影字幕) 90.19% — subtitle / video workflows skew heavily mobile
February color: personal chat, image/design, and infra already feel mainstream; translation and search tools stay sticky in their niches. Competition should keep lifting UX and feature depth. Full China TOP50 boards sit in the February global traffic monthly.
3 CN images; attach on ingest.
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